Digital Content Creator

We are seeking an experienced professional for this opening. Position Overview: - We are looking for a Content Creator to write and publish various types of pieces for our company’s web pages, like articles, ebooks and social media posts. - Content Creator responsibilities include producing marketing copy to advertise our products, writing blog posts about industry-related topics and promoting our content on social media. - Ultimately, you will help us reach our target audience by delivering both useful and appealing online information about our company and products. Key Responsibilities: - Research industry-related topics. - Prepare well-structured drafts using digital publishing platforms. - Create and distribute marketing copy to advertise our company and products. - Interview industry professionals and incorporate their views in blog posts. - Edit and proofread written pieces before publication. - Conduct keyword research and use SEO guidelines to optimize content. - Promote content on social networks and monitor engagement (e.g. comments and shares). - Identify customers’ needs and recommend new topics. - Coordinate with marketing and design teams to illustrate articles. - Measure web traffic to content (e.g. conversion and bounce rates). - Update our websites as needed. Requirements: - B.Sc in Marketing, English, Journalism or relevant field. - Proven work experience as a Content Creator, Copywriter or similar role. - Portfolio of published articles. - Hands-on experience with Content Management Systems (e.g. WordPress)and social media presence like TikTok and Instagram. - Excellent writing and editing skills in English. - An ability to fact-check long-form content pieces. - Time-management skills. - Familiarity with SEO.