Digital Business Development Executive at OnMobile Global Limited

Confidential

Lagos, Nigeria Permanent

Published 1 month ago · Expires 3 weeks from now

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Job description

## Title: Digital Business Development Executive

About the Role

An exciting opportunity has arisen for a motivated professional to lead digital marketing initiatives and drive business growth.

Key Responsibilities

  • Lead the planning and execution of digital marketing strategies to promote services to customers
  • Plan, organize, and manage email campaigns, events, social media pages, and creative content according to the marketing calendar to drive traffic and increase website conversions
  • Manage online customer acquisition and retention programs including SEO, email marketing, affiliate programs, graphics, and social media marketing
  • Investigate, recommend, and implement new enhancements that increase revenue, build brand awareness, and improve overall customer experience through analysis of ongoing efforts
  • Meet or exceed marketing revenue targets and develop plans to address any revenue shortfalls
  • Use Google Analytics and other business tracking tools to make strategic and tactical recommendations
  • Benchmark, measure, and analyze results of online and offline marketing initiatives including email campaigns, events, promotions, SEO marketing, affiliate programs, and future online initiatives
  • Cooperate with web developers to implement necessary website changes
  • Provide SEO analysis and recommendations in coordination with website elements and structure
  • Recommend and execute content development strategies in coordination with SEO goals, both general and keyword-specific
  • Create and support marketing content for social media purposes, including customer videos, case studies, blog posts, and analyst and customer posts

Required Qualifications

  • Bachelor's Degree
  • Minimum 1 year of relevant work experience

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