Digital Analytics Business Partner at BWBMart

BWBMart

Lagos, Nigeria Permanent

Published 1 month ago · Expires 3 weeks from now

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Job description

## Title: Digital Analytics Business Partner (Internship)

Role Description

This is a remote internship role for a Digital Analytics Business Partner. You will analyze data to identify current user realities of client products, create actionable insights, and support decision-making processes. Teaching and explaining Product Analytics concepts is essential to this position.

Key Responsibilities

  • Monitor and report on campaign performance metrics
  • Interpret marketing data and translate findings into actionable recommendations
  • Contribute to strategic analytics initiatives and performance tracking
  • Recommend data-driven optimizations based on analysis
  • Work closely with cross-functional teams to ensure cohesive analytics strategies
  • Analyze user flow and behavior across web and app products

Required Qualifications

  • Proficiency in Product Analytics software, specifically Amplitude Analytics
  • Demonstrated ability to analyze, strategize, and predict user events and behavior patterns across web and app products
  • Knowledge of digital marketing analytics and web analytics tools such as Google Analytics
  • Understanding of performance tracking methods
  • Strong problem-solving and critical thinking skills with quantitative analysis capabilities
  • Excellent communication and collaboration abilities for cross-functional coordination
  • Understanding of marketing strategies, user acquisition systems, and growth dynamics in emerging markets
  • Relevant coursework or experience in Marketing, Data Analytics, Statistics, or a related field
  • Familiarity with programming languages such as JavaScript and technical functions including APIs and scripts
  • Ability to train others and communicate technical concepts clearly

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