Content Creator Specialist

A reputable organization seeks a dedicated individual for this role. Key Responsibilities: - Collaborate with the marketing department to understand short- and long-term business goals - Develop and implement integrated content strategies across channels - Stay ahead of industry trends and proactively recommend content campaigns - Research and implement SEO tactics to increase organic traffic and brand visibility - Contribute ideas for campaign themes, content pillars, and storytelling frameworks - Copywriting & Content Creation - Write clear, engaging, and strategic copy for website, social media, ads, emails, blogs, scripts, and podcast episodes etc. - Draft and maintain engaging copy across public communications and branded platforms - Convert customer needs and feedback into customer-centric storytelling - Manage day-to-day content scheduling, posting, and monitoring across Instagram, TikTok, Facebook, X, and LinkedIn - Use tools (e.g., Meta Suite, Buffer, Notion) to keep calendars updated and performance tracked - Interact with the audience and grow community engagement and loyalty - Create mobile-first short-form video content (Reels, TikToks, etc.) using just your phone + editing tools - Record, script, and edit authentic, brand-aligned visual content - Use tools like Canva, Figma, or Adobe Express to design basic static and motion graphics - Collaborate with designers when higher complexity is needed, but lead with fast-turnaround visuals - Contribute to brand aesthetics including logo treatments, taglines, and promotional designs - Optimize videos for platform performance and virality to grab customer attention