Business/Sales Development Executive

About the Role

This position offers a great opportunity for career growth. We are currently looking for an experienced and skilled Business/Sales Development Executive to join our partner, a Technology/Software Development company offering various software packages to help different businesses.

Our preferred candidate will be responsible for developing, implementing, tracking, and optimizing digital marketing campaigns across all digital channels while selling our new software applications.

Key Responsibilities

• Identify and research potential clients (startups, SMEs, enterprises)
• Generate leads through cold emails, LinkedIn outreach, networking, events, and referrals
• Build and maintain strong relationships with clients and partners
• Understand client business challenges and translate them into software solutions
• Pitch software services (custom development, web/mobile apps, cloud, AI, QA, etc.)
• Prepare proposals, presentations, and cost estimates
• Negotiate pricing, timelines, and contract terms
• Close deals and meet monthly/quarterly sales targets
• Track market trends in software engineering and IT services
• Analyze competitors' offerings, pricing, and positioning
• Suggest new services or improvements based on market demand
• Plan and execute all digital sales and marketing campaigns, including SEO/SEM, email, social media, and display advertising
• Generate leads and new business via conversion-driven campaigns
• Measure and report performance of all digital marketing campaigns against goals (ROI and KPIs)
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints

Key Requirements

• BSc/HND Degree in Marketing, Business Administration, or a related field
• 2-4 years proven working experience in digital marketing/sales

Compensation & Benefits

• 300,000 Naira Net Monthly
• 10% Commission on Sales
• HMO
• Pension Package

Location

Lagos, Nigeria