Brand Manager

An established company is recruiting for the following position. Key Responsibilities: - Develop and implement brand strategies that strengthen brand awareness, customer engagement, and market positioning. - Manage brand identity across all online channels, ensuring consistency in tone, visuals, and messaging. - Conduct market research to understand customer behavior, trends, and competitor strategies. - Collaborate with marketing, sales, product, and design teams to execute cohesive campaigns. - Oversee content development (social media, advertising, digital campaigns, product listings). - Plan and manage brand campaigns, promotions, and product launches. - Monitor brand performance metrics and prepare periodic reports with actionable insights. - Maintain strong relationships with influencers, agencies, and brand partners. - Ensure all brand communications align with the company’s vision and customer expectations. Requirements: - Bachelor’s degree in Marketing, Business, Communications, or related field. - 3–5+ years experience as a Brand Manager, preferably in the E-commerce, retail, or FMCG industry. - Strong understanding of digital marketing, online consumer behavior, and social media trends. - Excellent communication, copywriting, and storytelling skills. - Ability to think creatively and strategically. - Proficiency in market research, brand analytics tools, and data interpretation. - Strong project management and organizational skills.