Somalia Market Manager at Peoplelink Consultants Ltd

About the Role

We are seeking a professional with deep knowledge of the Somali market. You will be permanently based in Nairobi, working remotely to take full responsibility for strategy formulation and execution for the Somalia market. You will serve as the critical link between the company and the local market.

Key Responsibilities

• Formulate and implement annual and quarterly strategies and budgets for the Somalia market
• Conduct in-depth analysis of the local media environment, consumer behavior, and competitive dynamics, providing insightful reports
• Expand and maintain relationships with local media, channels, Key Opinion Leaders (KOLs), and partners in Somalia
• Plan and execute localized marketing, brand promotion, and public relations activities
• Monitor the effectiveness of market activities, report regularly, and drive continuous optimization
• Collaborate with sales, product, and other teams to ensure market strategies align with company objectives

Required Qualifications

• Exceptional written and spoken proficiency in Somali and English
• Direct work experience in the Somali market with familiarity of the local business environment and regulations
• Deep understanding of the Somali media ecosystem with relevant resources and contacts/network
• Excellent cross-cultural communication skills
• Strong remote collaboration abilities
• Self-driven with capability to work independently and efficiently in a remote setting