Marketing and Branding Expert at Nyumba Zetu

About the Role

We are seeking a highly motivated Marketing and Branding Expert to join our team. You will be responsible for developing and executing data-driven digital strategies to drive high-quality leads, increase our sales pipeline volume, and strengthen our brand's market presence.

Key Responsibilities

• Execute data-driven digital marketing campaigns across key channels
• Guide storytelling around product features, customer success stories, and market impact
• Develop creative marketing content and materials
• Utilize digital marketing tools such as email marketing, social media, and content marketing to drive lead generation
• Monitor lead generation metrics and campaign performance continuously
• Provide detailed reports with actionable insights
• Provide expert marketing support for cross-functional initiatives
• Perform other duties as assigned