Digital Marketing Assistant at iTravel Holidays

About the Role

An exciting opportunity has arisen for a motivated professional to join our marketing team at iTravel Holidays in Nairobi, Kenya.

Responsibilities

• Assist in the creation and execution of digital marketing campaigns, including social media, email marketing, and paid advertising
• Monitor and analyse campaign performance metrics, providing actionable insights and recommendations to improve ROI
• Conduct market research and competitor analysis to identify trends and business needs
• Support the development and implementation of data-driven marketing strategies by leveraging tools like Google Analytics and social media analytics

Requirements

• A degree or qualification in Marketing, Communications, Data Analytics, or a related field (or equivalent work experience)
• Familiarity with digital marketing platforms, including Google Ads, Facebook Ads Manager, and email marketing tools
• Strong analytical skills and experience using Google Analytics, Excel, or other data analysis tools to measure performance
• Experience in digital marketing, including social media management, content creation, and campaign analysis