Brand & Marketing Manager at Kenya Builders & Concrete Co. Ltd

About the Role

We are seeking a qualified Brand & Marketing Manager to lead our marketing initiatives and drive brand excellence across all channels.

Key Responsibilities

• Develop and execute comprehensive marketing strategies
• Manage and maintain brand consistency across all touchpoints
• Plan and execute marketing campaigns
• Create and manage content strategy and calendar
• Lead digital marketing initiatives and campaigns
• Plan and coordinate marketing events
• Manage marketing budget and prepare financial reports
• Lead and mentor marketing team members
• Collaborate with sales department to ensure alignment and drive revenue growth

Key Deliverables

• Comprehensive marketing plans
• Consistent brand messaging and guidelines
• Executed content calendar
• Digital marketing performance metrics and reports
• Successful event execution and measurement
• Budget management and financial reports
• Sales and marketing alignment strategies

Required Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field
• Minimum 5 years of marketing experience
• At least 2 years in a managerial role
• Proven experience developing and executing marketing strategies

Required Skills and Competencies

• Strong leadership and team management abilities
• Excellent written and verbal communication skills
• Proficiency in digital marketing tools and techniques
• Strong analytical and problem-solving capabilities
• Project management expertise
• Ability to thrive in fast-paced, dynamic environments
• Fluency in English; Kiswahili proficiency preferred