Life Area Marketing Manager- Nakuru

About the Role

This is an exciting opportunity for a motivated professional to drive growth and deliver exceptional customer-centric service in our Nakuru Branch office. As Life Area Marketing Manager, you will be responsible for delivering individual life business top-line and bottom-line growth while maintaining high levels of customer satisfaction.

Key Responsibilities

• Lead and manage sales teams to maximize profitability and shareholder value through sustainable business growth while maintaining high customer satisfaction
• Carry out office administration and ensure compliance with County and National Government requirements
• Gather market intelligence on future trends to improve service and product offerings while monitoring competitive activity
• Coach, mentor, develop, train, motivate and evaluate sales team and staff to achieve peak performance levels
• Plan and drive brand awareness and market penetration to grow market share in the Western Region
• Ensure compliance with all regulatory and statutory requirements
• Prepare, monitor and report on Life business budgetary allocations for the Nakuru Branch
• Lead and manage Life business communications at the branch level
• Identify, implement and benchmark best practices in management
• Deliver exceptional customer service to both internal and external clients through agency management support
• Manage and implement change initiatives aligned with business plans and organizational culture
• Recruit, train, develop and retain intermediaries and alternative distribution channels

Required Qualifications

• Undergraduate degree in a business-related field
• Chartered Institute of Marketing qualification
• Certificate of Proficiency
• Minimum 5 years of relevant insurance industry experience
• Work experience in Life Business product marketing within the region (advantageous)