Head of Marketing at Emerge Egress Consulting

Role Objective

We seek a knowledgeable marketing professional capable of aligning content across various channels, managing multiple platforms, and engaging with our community to drive brand visibility and business growth.

Core Duties and Responsibilities

• Manage and coordinate content across various digital and social media platforms
• Develop, manage, and maintain content publishing schedules, digital marketing campaigns, and sales campaigns aligned with brand strategy
• Execute social media and digital marketing strategies to enhance brand visibility and engagement
• Create and develop digital ads and graphical images for various platforms
• Build and maintain a powerful marketing platform and social media presence to drive awareness, increase sales, and improve conversion rates
• Create and collaborate on various types of marketing content including web copy, datasheets, blogs, press releases, video scripts, and customer case studies
• Maintain and grow the company's digital presence across platforms including Facebook, X (Twitter), Instagram, LinkedIn, YouTube, TikTok, and the company website
• Develop marketing materials including website content, blogs, press releases, video scripts, case studies, and promotional materials
• Conduct data collection and analysis to measure campaign performance
• Ensure brand consistency and accuracy across all digital and marketing communications

Required Qualifications

• Degree in Fine Arts, Communication, PR, Marketing, IT, Graphic Design, or related field
• At least 3+ years of experience in a relevant marketing or digital marketing role
• Proven sales and marketing work experience

Preferred Skills

• Graphic Design skills using various tools
• Excellent multi-tasking abilities
• Strong social media expertise
• Outstanding communication skills
• Creativity and strong attention to detail

Location

Nairobi, Kenya