GTM Assistant

Job Purpose

Support the efficient operation of the Go-To-Market (GTM) system by ensuring data accuracy, real-time monitoring of field activities, performance reporting, and operational coordination. The role ensures that the field force operates with updated information, synchronized devices, and adherence to route plans, while providing analytical insights to improve sales productivity and distribution performance.

Field Force Monitoring & Operational Support

• Monitor daily field synchronization status and ensure all sales representatives start and end their day in the system
• Identify and resolve pending system requests such as outlet creation, route changes, and pricing updates
• Ensure field staff operate within assigned routes and follow planned journey cycles
• Support supervisors by flagging non-compliance and operational anomalies in real time

Data Analytics & Power BI Monitoring

• Use Power BI dashboards to track real-time sales and distribution KPIs including:
  • Strike rate
  • Drop size
  • Route compliance
  • Visited vs billed outlets
• Identify underperforming territories, coverage gaps, and product availability issues
• Provide actionable insights to sales supervisors and regional managers for performance improvement

Reporting & Performance Tracking

• Prepare and distribute daily sales performance reports comparing actuals against targets
• Conduct weekly productivity analysis of the field force and highlight key trends
• Compile comprehensive monthly GTM performance reports including route efficiency, sales performance, and coverage metrics
• Maintain historical performance records for management review and decision-making

GPS Tracking & Fleet Monitoring

• Monitor vehicle movements using GPS platforms to ensure route adherence and field discipline
• Track and report driver behavior, including over-speeding, excessive idling, and route deviations
• Escalate irregularities to supervisors and fleet coordinators for corrective action