Digital Marketing Assistant at Software Dynamics

About the Role

A dynamic team is expanding and looking for the right talent. We are seeking a proactive and eager-to-learn Junior Digital Marketing & Lead Generation Associate to support our online presence, paid campaigns, and marketing automation processes.

Key Responsibilities

SEO Support & Website Optimization

• Assist in keyword research for Dynamics 365, Azure, and cloud-solution topics
• Update on-page SEO elements: titles, meta descriptions, internal links, alt tags, and redirects
• Write and upload blog content, format articles, and optimize posts for search visibility
• Monitor website performance and help identify areas for improvement

PPC & Digital Campaign Support

• Support Google Ads and LinkedIn Ads campaigns managed by senior team members
• Monitor ad performance, update keywords, and assist in preparing reports
• Help create landing pages and campaign assets aligned to target industries
• Ensure proper tracking (UTMs, forms, conversions) is in place for campaign traffic

Website & Content Management

• Update pages on the corporate website and maintain content accuracy
• Assist in producing and posting new marketing content and resources
• Ensure CTAs, forms, and landing pages are functional and optimized for lead capture

Dynamics 365 Marketing & Lead Tracking Assistance

• Support the setup of marketing forms, customer journeys, lead scoring, and segments
• Ensure leads flow correctly into Dynamics 365 Marketing and are properly tagged
• Help maintain data hygiene and assist with basic reporting or dashboards

Content Marketing & Strategy

• Create authoritative content to position the company as a thought leader in the Microsoft ecosystem

Required Skills & Experience

• 1–2 years of experience in digital marketing, SEO, PPC, or content management (agency, internship, or in-house)
• Basic knowledge of Google Ads, LinkedIn Ads, or similar platforms (certification is a bonus)
• Familiarity with CMS platforms