Business Development Manager, Affinity at Liberty Life

Job Summary

The role holder will be responsible for the development, growth, and management of insurance sales strategy through affinity channels.

Key Responsibilities

• Contribute significantly to the development of the sales budget and marketing strategies for the affinity channel, ensuring strict alignment with overall corporate targets
• Optimize the performance of affinity client accounts by scrutinizing profits, claim ratios, and adherence to service standards
• Steer strategic planning for affinity channel expansion and growth, specifically encompassing product and program enhancements and the launch of new channels for business acquisition
• Cultivate and nurture key relationships with affinity partners to maximize business return, profitability, and client retention
• Lead and empower Affinity Channel Business Development Executives and Officers, ensuring they surpass established targets and operate within defined standards
• Audit and enforce the implementation of sales strategies and policies to guarantee timely and complete achievement of targets
• Assist in handling compliance reporting issues to ensure that affinity channels operate in line with statutory and regulatory requirements
• Offer necessary support to the affinity channel sales team to ensure they carry out their duties in line with set standards and procedures
• Participate in securing new business opportunities by identifying and pursuing potential affinity channels
• Set accurate and competitive quotations for insurance business and ensure they are delivered promptly to potential clients
• Ensure prompt follow-up on insurance renewals to achieve retention targets in line with set standards

Qualifications

• Bachelor's Degree in a business-related field
• Professional qualification in Insurance (ACII, FLMI, or AIIK)
• At least 8 years' experience in insurance