Brand & Marketing Manager at Kenya Builders & Concrete Co. Ltd

About the Role

Kenya Builders & Concrete Co. Ltd is seeking a qualified Brand & Marketing Manager to lead our marketing initiatives and strengthen our brand presence in the market.

Key Responsibilities

• Develop and execute comprehensive marketing strategies
• Manage brand positioning and ensure brand consistency across all channels
• Plan and coordinate marketing campaigns and promotional events
• Create and manage content strategy and calendar execution
• Oversee digital marketing initiatives and monitor performance metrics
• Plan and coordinate events to support brand objectives
• Manage marketing budgets and prepare financial reports
• Lead and mentor the marketing team
• Collaborate with the sales department to ensure alignment and support revenue objectives

Key Deliverables

• Comprehensive marketing plans and strategies
• Consistent brand messaging and visual identity
• Executed content calendar and campaigns
• Digital marketing performance metrics and reports
• Successful event execution and measurement
• Budget management and financial reports
• Demonstrated sales and marketing alignment

Required Qualifications and Experience

• Bachelor's degree in Marketing, Business Administration, or a related field
• Minimum 5 years of professional marketing experience
• At least 2 years in a marketing management or leadership role
• Proven track record in developing and executing marketing strategies

Required Skills and Competencies

• Strong leadership and team management abilities
• Excellent written and verbal communication skills
• Proficiency in digital marketing tools and techniques
• Strong analytical and problem-solving capabilities
• Project management expertise
• Ability to thrive in fast-paced, dynamic environments
• Fluency in English (Kiswahili proficiency is preferred)

Location

Nairobi, Kenya