Automotive Aftersales Trade Developer- Malindi at Sheer Logic

About the Role

We are seeking an Automotive Aftersales Trade Developer to drive revenue growth and market expansion across assigned dealerships in Malindi. This role combines sales development, customer support, market intelligence, and ground activation to strengthen our presence in the automotive aftermarket.

Key Responsibilities

Revenue Attainment

• Drive sell-out sales (revenue and SKU expansion) across assigned dealerships
• Achieve or exceed dealer revenue targets through proactive planning and performance monitoring
• Monitor conversion rates from the sales funnel
• Collaborate in setting annual sales objectives for the territory
• Ensure adherence to sales policies and procedures; recommend process improvements

Customer Support

• Support customer engagement through forums, feedback collection, and new product communication
• Maintain adherence to CRM usage and route plans
• Ensure timely escalation of customer issues to the dealer

Reporting & Analytics

• Conduct daily collation of target achievement
• Track and analyze monthly trends within assigned markets
• Prepare dashboards for weekly reviews
• Submit regular reports on territory performance, dealer metrics, and action plans

Market Intelligence

• Monitor and report on competitor activities
• Provide customer insights through identification and suggestion of parts or services that meet their needs

Market Activation

• Plan and execute ground marketing initiatives including road shows, market storms, and activations

Minimum Qualifications

Education & Experience

• Graduate degree or diploma/certificate in automotive or mechanical engineering
• KCSE Grade C or higher
• At least one year's experience in outdoor sales, marketing, promotions, merchandising, or brand ambassador work
• Understanding of motor vehicle parts and services (added advantage)