Junior Digital Marketer

We are seeking an experienced professional for this opening. Key Responsibilities: - Creating and managing social media marketing campaigns and email marketing campaigns to aid in promoting products or services using MailChimp. - Developing and promoting relevant content topics through social media advertising to attract and engage with the company’s target customers. - Managing e-communications through responding to social media inquiries while cultivating sales leads and building strong relationships with customers. - Writing accurate marketing literature for company brochures and press releases. - Creating or maintaining a database of emails for generating sales leads. - Conducting market research/competitor analysis to identify industry best practices and target audiences for different products/services, thus ensuring campaign success. - Measuring and reporting on the performance of all digital marketing campaigns. Required Qualifications: - Diploma/Degree in Marketing or any other relevant field. - At least one year of experience in digital marketing, with specialisation in email and social media marketing. - Excellent writing and editing skills and proficiency in Microsoft Office. Knowledge in design is an added advantage. - Good interpersonal and communication skills. - Ability to work independently with minimum supervision - Passion for technology with a willingness to learn new and emerging trends and technologies.