## Title: Business Development Manager – Affinity Channels

The role holder will be responsible for the development, growth, and management of insurance sales strategy through affinity channels.

Contribute significantly to the development of the sales budget and marketing strategies for the affinity channel, ensuring strict alignment with overall corporate targets
Optimize the performance of affinity client accounts by scrutinizing profits, claim ratios, and adherence to service standards
Steer strategic planning for affinity channel expansion and growth, specifically encompassing product and program enhancements and the launch of new channels for business acquisition
Cultivate and nurture key relationships with affinity partners to maximize business return, profitability, and client retention
Lead and empower Affinity Channel Business Development Executives and Officers, ensuring they surpass established targets and operate within defined standards
Audit and enforce the implementation of sales strategies and policies to guarantee timely and complete achievement of targets
Assist in handling compliance reporting issues to ensure that affinity channels operate in line with statutory and regulatory requirements
Offer necessary support to the affinity channel sales team to ensure they carry out their duties in line with set standards and procedures
Participate in securing new business opportunities by identifying and pursuing potential affinity channels
Set accurate and competitive quotations for insurance business and ensure they are delivered promptly to potential clients
Ensure prompt follow-up on insurance renewals to achieve retention targets in line with set standards

Business Development Manager, Affinity at Liberty Life

Job description