Automotive Aftersales Trade Developers- Meru at Sheer Logic

About the Role

A reputable organization seeks a dedicated individual to deepen aftersales through prospecting, lead generation, customer engagement, and sales in the Meru region. You will work closely with dealers to deliver an exceptional total ownership experience by ensuring customer satisfaction, maximizing vehicle uptime, generating revenue, and supporting business growth in the aftersales segment.

Key Responsibilities

Revenue Attainment

• Achieve revenue targets per part line
• Drive sell-out sales (revenue and SKU expansion) across assigned dealerships
• Achieve or exceed dealer revenue targets through proactive planning and performance monitoring
• Monitor conversion rates from the sales funnel

Customer Support

• Support customer engagement through forums and feedback collection
• Communicate about new products to customers
• Ensure adherence to CRM usage and route plans
• Provide timely escalation of customer issues to the dealer

Sales Operations

• Ensure adherence to sales policies and procedures
• Recommend process improvements
• Collaborate in setting annual sales objectives for the territory

Reporting & Analysis

• Collate daily target achievement data
• Track and analyze monthly trends within assigned markets
• Prepare dashboards for weekly reviews
• Submit regular reports on territory performance, dealer metrics, and action plans

Market Intelligence

• Monitor and report on competitor activities
• Provide customer insights through identification and suggestion of parts or services that will meet their needs

Market Activation

• Plan and execute ground marketing initiatives such as road shows, market storms, and activations

Minimum Qualifications

Education & Experience

• Graduate Degree or Diploma/Certificate in automotive or mechanical engineering
• KCSE Grade C or higher
• At least one year's experience in outdoor sales or marketing
• Understanding of motor vehicle parts and service (an added advantage)