Sales Supervisor at Kinangop Dairy Limited

Main Role and Responsibilities

• Drive sales growth and account conversion within the assigned area to meet or exceed targets
• Lead, coach, supervise, and manage sales teams (sales representatives, merchandisers, direct salesmen) to ensure high performance and adherence to SOPs and KPIs
• Develop and execute effective area sales and marketing strategies aligned with company revenue and profit objectives
• Manage and grow existing customer accounts while identifying and developing new business opportunities
• Implement and monitor field/in-store sales processes to ensure optimal product distribution, visibility, and brand presence
• Coordinate sales support resources (customer service, distributors, management) to meet customer expectations and performance goals
• Monitor sales trends, conduct market and competitor analysis, and provide actionable insights to support decision-making
• Prepare and submit accurate daily, weekly, and monthly sales reports, forecasts, and performance evaluations
• Build and maintain strong, long-term relationships with distributors, wholesalers, modern trade, supermarkets, and institutions
• Represent the company in distributor and trade engagements, handling claims, complaints, and recommendations professionally
• Collaborate with internal departments (Finance, HR, Factory) to support sales execution and maximize product visibility
• Uphold the company's brand image, values, and Service First culture while participating in industry events and budgeting activities

Knowledge, Skills and Experience Required

• Degree or Diploma in Sales and Marketing or Business Studies
• KCSE grade C+ and above
• Ability to work in a team and communicate clearly
• Proven ability to meet assigned team quotas for sales, profits, and strategic objectives
• Strong capability to provide timely reports on performance, market trends, and competitor analysis