Trusted listing
Mass Media Campaigns Officer – Food Policy Advocacy at International Institute For Legislative Affairs
International Institute For Legislative Affairs
Nairobi, Kenya
Permanent
Published 1 month ago · Expires 3 weeks from now
Job description
This position offers a great opportunity for career growth.
Key Responsibilities
- Support the design, implementation, and evaluation of national mass media campaigns on food policy, including:
- Message and concept testing using focus groups or public opinion polls; selection and management of research agencies.
- Creative development and materials production; selection and management of production agencies.
- Media planning and placement across traditional and digital channels.
- Event coordination, including press events, campaign launches, and media engagement.
- Draft and review campaign content, including press releases, statements, letters to the editor, opinion pieces, Q&As, fact sheets, blogs, columns, and web/digital content.
- Build and maintain relationships with stakeholders, including government, civil society partners, and media.
- Lead the hiring, management, and guidance of vendors, including media planners, creative agencies, research agencies, and production companies.
- Monitor campaign rollout, track media placements, and evaluate campaign performance.
- Produce reports, presentations, correspondence, and other materials tsupport communication and advocacy objectives.
- Support digital advocacy efforts, including campaign-related social media content and engagement.
- Maintain accurate records of campaign activities and ensure timely reporting to donors and management.
- Lead the development of media advocacy strategies that align with organizational policy objectives.
- Provide strategic advice tthe advocacy and program teams on leveraging media for policy influence.
- Implement national mass media campaigns on food policy
- Develop key messages and concepts
- Draft press releases for mass media campaigns
- Plan and execute campaign activations
- Draft campaign backgrounders
- Support the production of materials for evidence-based campaigns for the food policy program in collaboration with in-country partners, including but not limited to:
- Support partner tmanage deliverables by production agency.
- Keep record of deliverables tensure deadlines are met
- Coordinate partner review of materials produced by agency. Keep track of feedback given and incorporated by agency
- Work with the advocacy team tarrange meetings with government, civil society partners and/or other stakeholders tcoordinate strategy, activities and manage relationships related tfood policy program in the country
- Develop multimedia content for web and digital promotion, including b...