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Marketing Executive

Furniture Palace Int (K) Ltd

Nairobi, Kenya Permanent

Published 2 months ago · Expires 4 weeks from now

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Job description

This vacancy presents a chance to join a leading organization. Key Responsibilities: - Develop and execute integrated marketing strategies aligned with business objectives. - Strengthen brand positioning, consistency, and visual identity across all channels. - Plan and manage omnichannel marketing campaigns (digital, social, in-store, influencers). - Oversee content creation, digital marketing, SEO/SEM, paid media, and performance analytics. - Drive customer acquisition, retention, and sales through promotions and seasonal campaigns. - Monitor market trends, competitors, customer insights, and campaign effectiveness. - Manage marketing budgets, KPIs, reporting, and performance optimization. - Lead and coordinate marketing teams, agencies, and cross-functional stakeholders. - Perform any other assigned job related duties. Requirements: - Bachelor's degree in Marketing, Communications, Public Relations, or a related field. - At least 3 years' experience in same role. Experience in retail industry is an added advantage. - Exposure to SEO/SEM analytics tools, and performance marketing. - Experience working with marketing agencies. - Proficiency in digital marketing tools and analytics. - Excellent communication and presentation skills. - Creative thinking with a data-driven mindset. - Attention to detail. - Excellent problem-solving & negotiating skills.

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