Marketing Assistant | FMCG Sector at Talent Grid Africa

About the Role

A dynamic team is expanding and seeking a marketing professional passionate about creating impactful campaigns, building brand awareness, and aligning marketing initiatives with business objectives. You will work closely with sales and commercial teams, manage relationships with creative agencies, and leverage digital and traditional marketing strategies to deliver measurable results.

Key Responsibilities

• Develop and execute marketing strategies that enhance brand positioning and market penetration
• Manage social media accounts, digital content, and marketing campaigns across regions
• Support lead generation efforts in alignment with sales objectives
• Conduct market research to understand customer behavior and competitor trends
• Collaborate with creative agencies to deliver compelling promotional materials
• Track, analyze, and report on marketing performance to inform strategy adjustments

Required Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field
• Minimum of 3 years' marketing experience within the FMCG sector
• Strong digital marketing, social media, and content management skills
• Excellent project management and communication skills

Preferred Qualifications

• Familiarity with design software (Adobe Suite)