Head of Emerging Consumer Business at Jubilee Insurance
Jubilee Insurance
Nairobi, Kenya
Permanent
Published 1 month ago · Expires 4 weeks from now
Job description
## Title: Head of Emerging Consumer Business
Role Purpose
The job holder will be responsible for the identification, development, and expansion of new and underpenetrated markets for medical insurance. The role focuses on building scalable distribution models, forging partnerships in non-traditional segments, and driving sustainable premium growth through tailored products and innovative go-to-market strategies.
Key Responsibilities
Market Development & Growth
- Identify and evaluate new and emerging markets
- Develop and execute market entry and expansion strategies to increase penetration and brand visibility
- Conduct market and competitor analyses to inform strategic decisions on product positioning and pricing
- Lead pilot initiatives and rollout of innovative medical insurance models in underserved segments
- Collaborate with Marketing and Product teams to develop segment-specific campaigns and collateral
Business Acquisition & Revenue Growth
- Drive annual sales and revenue targets for emerging market segments aligned with business objectives
- Manage the end-to-end sales cycle for emerging market clients
- Drive portfolio profitability through efficient acquisition, retention, and cross-selling strategies
- Collaborate with underwriting and actuarial teams to ensure solutions are priced competitively and sustainably
Strategic Partnerships & Distribution
- Work closely with the Strategic Partnerships team to identify and structure high-value collaborations with aggregators, fintechs, healthtechs, SACCOs, and affinity groups
- Negotiate partnership agreements and frameworks that enhance access to new customer pools
- Leverage digital and alternative distribution platforms to scale product reach and improve customer experience
- Build relationships with industry regulators, business associations, and regional chambers to strengthen market positioning