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Digital Marketing Assistant

Devimpact Institute

Nairobi, Kenya Permanent

Published 2 months ago · Expires 4 weeks from now

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Job description

We are looking for a qualified candidate to fill this position. - We are looking for a creative, proactive, and results-driven Digital Marketing Assistant to support our digital presence, training promotions, and institutional branding. Key Responsibilities: - Manage and grow our social media platforms (LinkedIn, Facebook, Instagram, X, etc.). - Plan, create, and publish engaging digital content (posts, captions, short videos, reels). - Design marketing graphics using Canva, ensuring brand consistency. - Design, update, and manage our website. - Schedule, upload, and update training events on the website and other digital platforms. - Ensure website and course content is current, user-friendly, and visually appealing. - Support digital campaigns for training programs, events, and institutional branding. - Monitor performance metrics and prepare basic digital marketing reports. - Collaborate with internal teams to support communication and marketing needs. Requirements: - Bachelor’s degree in Marketing, Communication, Digital Media, IT, or a related field. - Proven experience in digital marketing, social media management, or a related role. - Excellent knowledge of SEO, google ads, digital analytics, and performance tracking. - Strong social media management skills (LinkedIn, Facebook, Instagram, X, etc.). - Excellent understanding of application of AI in digital marketing. - Proficiency in WordPress website design and management. - Graphic design skills using Canva and other graphic design platforms. - Content creation and copywriting skills for digital platforms.

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