Digital Marketer

A top employer is now accepting applications for this role. Key Responsibilities: - Develop and execute digital marketing strategies aligned with company goals. - Conduct market research to improve brand visibility, website traffic, and lead generation. - Create and manage engaging content across digital platforms (social media, website, blogs, videos, graphics). - Monitor, analyze, and optimize marketing campaigns using performance data. - Manage and grow social media platforms, including paid advertising campaigns. - Plan and execute effective email marketing campaigns to nurture leads. - Optimize website content and structure for SEO and search engine rankings. - Maintain and enhance the company's online brand reputation. - Manage, update, and monitor website performance and content. Requirements: - Diploma or Bachelor's degree in Marketing, Digital Marketing, Communications, IT, or a related field. - Minimum 2+ years of experience in digital marketing or a similar role. - Proven experience in website management, updates, content maintenance, and performance monitoring. - Strong knowledge of social media marketing, analytics, and paid advertising. - Experience with SEO, email marketing, and lead generation strategies. - Excellent content creation and copywriting skills. - Ability to analyze campaign performance and optimize using data insights. - Familiarity with CMS platforms (e.g., WordPress or similar). - Self-driven, creative, and able to work independently with minimal supervision. - Strong organizational and time-management skills.