Trusted listing
Business Development Manager
Kimisitu Investment Company Limited - KICL
Nairobi, Kenya
Permanent
Published 2 months ago · Expires 4 weeks from now
Job description
## Title: Business Development Manager
About the Role
The Business Development Manager is responsible for driving revenue growth, market penetration, brand visibility, and customer acquisition across Kimisitu Investment Company Limited's product portfolio. This role provides strategic and operational leadership in sales execution, marketing planning, partnerships, and customer relationship management, aligned with the Company's strategic plan and shareholder value objectives.
Sales Strategy & Revenue Growth
- Develop and implement annual and medium-term business development and sales strategies aligned to the Company's strategic plan
- Drive achievement of revenue targets, product uptake, and market share growth across all company products and segments
- Identify, evaluate, and develop new markets, customer segments, and revenue streams
- Develop and manage structured sales and business development pipelines, forecasts, and performance tracking
Sales Leadership & Execution
- Lead all sales activities, including prospecting, negotiations, and closure of individual, corporate, diaspora, and institutional deals
- Establish sales targets, incentive structures, and performance monitoring mechanisms
- Manage agents, agencies, and commission-based sales arrangements
- Ensure ethical selling practices and compliance with consumer protection and statutory requirements
- Negotiate and close key institutional and corporate sales
Marketing, Brand Management & Communications
- Develop and execute integrated marketing, branding, and communication strategies to enhance brand visibility and product uptake
- Oversee product positioning, pricing strategies, promotions, and marketing campaigns
- Manage digital marketing, corporate communications, events, exhibitions, promotional materials, and customer engagement initiatives
- Ensure consistency of brand messaging in line with the Company's corporate identity and values
Partnerships & Business Development
- Identify, structure, and negotiate strategic partnerships and business development opportunities