Automotive Aftersales Trade Developer- Nanyuki at Sheer Logic

About the Role

As an Automotive Aftersales Trade Developer, you will drive revenue growth and market expansion across assigned dealerships in the automotive aftermarket sector. This is a dynamic field-based position requiring strong sales acumen, customer relationship management, and market intelligence capabilities.

Key Responsibilities

Revenue Attainment

• Drive sell-out sales (revenue and SKU expansion) across assigned dealerships
• Achieve or exceed dealer revenue targets through proactive planning and performance monitoring
• Monitor conversion rates from the sales funnel
• Collaborate in setting annual sales objectives for the territory
• Ensure adherence to sales policies and procedures and recommend process improvements

Customer Support

• Support customer engagement through forums, feedback collection, and new product communication
• Ensure adherence to CRM usage and route plans
• Provide timely escalation of customer issues to the dealer

Reporting & Analysis

• Collate daily target achievement data
• Track and analyze monthly trends within assigned markets
• Prepare dashboards for weekly reviews
• Submit regular reports on territory performance, dealer metrics, and action plans

Market Intelligence

• Monitor and report on competitor activities
• Provide customer insights through identification and suggestion of parts or services that meet their needs

Market Activation

• Plan and execute ground marketing initiatives including road shows, market storms, and activations

Minimum Qualifications

Education & Experience

• Graduate degree or diploma/certificate in automotive or mechanical engineering
• KCSE Grade C or equivalent
• At least one year's experience in outdoor sales, marketing, promotions, merchandising, or brand ambassador roles
• Understanding of motor vehicle parts and services (advantageous)