Automotive Aftersales Trade Developer- Athi River at Sheer Logic

About the Role

This position offers a great opportunity for career growth. Your main role will be to deepen aftersales through prospecting, lead generation, customer engagement, and sales in your region. You will work closely with the dealer to deliver an exceptional total ownership experience by ensuring customer satisfaction, maximizing vehicle uptime, generating revenue, and supporting business growth in the aftersales segment.

Key Responsibilities

Revenue Attainment

• Achieve revenue targets per part line and overall revenue goals
• Drive sell-out sales (revenue and SKU expansion) across assigned dealerships
• Achieve or exceed dealer revenue targets through proactive planning and performance monitoring
• Monitor conversion rates from the sales funnel

Sales Operations

• Ensure adherence to sales policies and procedures
• Recommend process improvements to enhance efficiency
• Collaborate in setting annual sales objectives for the territory

Customer Support

• Support customer engagement through forums and feedback collection
• Communicate information about new products to customers
• Adhere to CRM usage and route plans
• Escalate customer issues to the dealer in a timely manner

Reporting and Analysis

• Collate daily target achievement data
• Track and analyze monthly trends within assigned markets
• Prepare dashboards for weekly reviews
• Submit regular reports on territory performance, dealer metrics, and action plans

Market Intelligence

• Monitor and report on competitor activities
• Provide customer insights through identification and suggestion of parts or services that meet their needs

Market Activation

• Plan and execute ground marketing initiatives including road shows, market storms, and activations

Minimum Qualifications

Education and Experience

• Graduate degree or diploma/certificate in automotive or mechanical engineering
• KCSE Grade C or higher
• At least one year's experience in outdoor sales, marketing, or promotion
• Understanding of motor vehicle parts and service (added advantage)