Assistant Executive-Trade Representative at Pwani Oil

About the Role

We are seeking a qualified and motivated Trade Representative to drive sales growth and strengthen retail relationships across assigned routes. You will play a key role in ensuring optimal product visibility, availability, and sell-through in retail outlets while building lasting partnerships with retailers.

Key Responsibilities

• Drive sales volumes and achieve daily targets across your assigned route
• Ensure products are available, visible, and well-placed in all retail outlets including dukas, beauty shops, and pharmacies
• Build and maintain strong relationships with retailers to enhance brand loyalty and sales performance
• List and promote new product developments (NPDs), ensuring timely introduction and collecting market feedback
• Execute in-store merchandising, POSM placement, and activation plans to boost visibility and sell-out
• Capture sales data, stock levels, and market insights accurately through the Sales App
• Uphold company values by ensuring compliance, ethical conduct, and responsible management of trade floats and company assets

Required Qualifications & Experience

• 2–3 years' experience in field sales, route-to-market execution, or retail distribution within the FMCG sector
• Diploma in Sales & Marketing, Business Administration, Commerce, or a related field
• Strong selling, negotiation, and relationship-building skills
• Solid understanding of retail environments and merchandising standards
• Proficiency in Sales Apps and Microsoft Office tools
• Familiarity and experience working in Central Nairobi and surrounding areas
• Customer-centric, proactive, and results-oriented mindset