Beacon International School

Position Overview

Beacon International School is seeking a dynamic Marketing and Strategic Projects Officer to enhance the school's brand presence, increase awareness of its offerings, and develop strategic partnerships that enrich the educational experience.

Key Responsibilities

• Improve Beacon School's branding and brand visibility through uniformity, recognisability, attractiveness, and effectiveness
• Increase awareness of Beacon School's strengths and offerings across social media platforms (LinkedIn, Instagram, Facebook, etc.) and other digital media channels (television, radio, etc.)
• Lead a team to create digital and print materials showcasing Beacon School activities and programmes, including:
  • Blog posts, e-flyers, and short videos
  • Magazines, brochures, flyers, and stickers
• Produce designs for billboards, souvenirs, and other promotional materials
• Broker strategic partnerships that enrich Beacon School's offerings with preschools, other international schools, institutions of higher learning, and business corporations
• Research events, programmes, activities, and facility improvements to enhance the overall Beacon School experience
• Engage in outdoor marketing events
• Monitor Beacon School Club and Co-Curricular programmes

Required Qualifications and Experience

• Bachelor's degree from a recognized institution
• Prior experience in a similar marketing or communications role
• Excellent written and spoken English
• Essential writing and public speaking skills
• Strong research skills
• Multimedia skills (photography, video shooting, and editing)
• Proficiency in Microsoft Office Suite, desktop publishing software (Photoshop, Illustrator, InDesign), and video editing tools
• Excellent knowledge of social network platforms and the conventions of each platform
• Strong organisational and communication skills

Ideal Candidate Qualities

• Practicing Christian
• Self-motivated team player
• Passion for children's holistic development

Location

Peduase near Aburi, Ghana