Senior Manager, Customer Value Management at MTN Ghana

About MTN Ghana

MTN Ghana is a technology-driven telecommunications business operating as a publicly listed organization. We prioritize environmental, social, and governance (ESG) initiatives, manage multiple regulatory frameworks and stakeholder relationships, and maintain partnerships at the core of our business practices in an evolving competitive landscape.

Role Overview

We are seeking a Senior Manager for Customer Value Management to lead the strategic development and implementation of company-wide CVM initiatives. You will drive revenue growth, enhance customer lifetime value, and champion data-driven decision-making across all business segments.

Key Responsibilities

• Develop and drive the implementation of the company-wide CVM strategy to enable the business to achieve revenue targets and increase customer lifetime value
• Provide strategic direction, frameworks, models, SLAs, policies, procedures, and roadmaps to support CVM objectives
• Define performance standards and targets across all CVM activities
• Drive enterprise-wide transformation initiatives for CVM aligned with commercial plans
• Develop and implement customer segmentation strategies based on behavior, demographics, and value
• Design and execute loyalty programs and retention strategies to retain high-value customers
• Analyze customer data to identify cross-sell and upsell opportunities for products and services
• Collaborate across the organization to optimize customer experience
• Measure and track customer satisfaction, loyalty, and profitability metrics to identify improvement areas
• Champion data-driven decision-making across business growth areas: Voice, Data, Digital, Fintech, and Enterprise Business
• Develop and execute base management and retention strategies to maximize customer lifetime value and revenue contribution
• Link CVM revenue contributions and costs/overheads to broader business unit and organizational budgets
• Provide role-related reporting to internal and external stakeholders

Job Details

• Location: Accra, Ghana
• Employment Type: Full-Time
• Category: IT/Telecom