Business Development Executive – Modern Trade x4 at AAA Paper LTD

Company Overview

AAA Paper LTD is recruiting Business Development Executives to develop and manage our Modern Trade channel operations.

Position Details

• Job Type: Full-Time
• Location: Accra, Ghana
• Number of Positions: 3–4

Key Responsibilities

Modern Trade Channel Development & Negotiation

• Independently liaise with procurement departments and store management of major supermarket chains
• Negotiate product listing, shelf display, promotional policies, and contract terms
• Ensure timely and successful onboarding in stores
• Coordinate between headquarters and retail chains on account reconciliation, promotional approvals, and new product rollouts

Store Operations & Sales Activation Execution

• Develop and execute in-store sales activation plans, including display setups, promotions, and endcap arrangements
• Monitor sales performance at each store and optimize replenishment schedules
• Ensure product availability across all locations
• Guide and manage in-store promoters to maintain consistent execution standards

Data Analysis & Market Feedback

• Collect sales data, stock reports, and feedback from supermarket partners regularly
• Provide insights and improvement recommendations based on data analysis
• Monitor competitor activities in-store, including pricing, displays, and promotional strategies

Cross-Functional Coordination & Channel Management

• Work closely with sales, marketing, and logistics teams to drive implementation of key projects
• Provide onboarding and training support for new staff when needed
• May serve as regional supervisor if required

Required Qualifications

Educational Background

• Diploma or above in Marketing, Business Administration, Supply Chain, or related fields (preferred)

Experience

• Minimum 3 years of experience in FMCG sales or channel development
• At least 1 year of experience in modern trade or retail operations