Social Media Marketing Specialist at Keda Ghana Ceramics Company Limited

About Keda Ghana Ceramics Company Limited

Keda Ghana Ceramics Company Limited is a leader in ceramics manufacturing, delivering world-class tiles to Ghana and West Africa. As part of the global Keda Group, we combine advanced technology and sustainable practices to create innovative, high-quality products. We invite you to join our dynamic team to grow your career, contribute to impactful projects, and help shape the future of Ghana's manufacturing sector.

Job Summary

We are seeking a creative and detail-oriented Social Media Specialist to manage and grow our brand's online presence. This role will focus on developing engaging content, managing social media campaigns, and collaborating with different departments to communicate our products, culture, and achievements effectively. The successful candidate will also assist in internal communications and support brand-related marketing initiatives.

Key Responsibilities

• Develop, schedule, and manage content for the company's social media platforms, including Facebook, LinkedIn, Instagram, and TikTok
• Create engaging text, image, and video content aligned with brand guidelines
• Monitor social media trends, track engagement, and analyze campaign performance to improve reach and effectiveness
• Collaborate with internal teams (Sales, HR, Production) to source and share news, updates, and success stories
• Engage with followers, respond to comments and messages, and foster an online community
• Support the design and execution of promotional campaigns and marketing materials
• Maintain a content calendar to ensure consistent and timely posting
• Assist in internal communication efforts to improve employee engagement

Qualifications and Skills

• Bachelor's Degree in Marketing, Communications, Design, or related field

Job Details

• Location: Accra, Ghana
• Employment Type: Full-Time
• Job Category: Marketing/Communications