Creative Specialist at Palm University College

About the Role

Palm University College is seeking a talented and versatile Creative Specialist to join our dynamic Media team. This role is crucial for enhancing the university's visual identity and storytelling across various platforms. The successful candidate will be responsible for conceptualizing, designing, and producing compelling graphic content and high-quality video productions that effectively communicate the university's mission, achievements, and unique value proposition to diverse audiences, including prospective students, alumni, faculty, staff, and the wider community.

Key Responsibilities

• Conceptualization & Design: Develop creative and engaging graphic designs for a wide range of marketing and communication materials
• Brand Adherence: Ensure all designs align strictly with the university's brand guidelines, maintaining consistency in visual identity across all platforms
• Layout & Typography: Apply strong understanding of layout principles, typography, color theory, and visual hierarchy
• Image Editing: Perform photo editing, retouching, and optimization for various uses
• Collaboration: Work closely with the marketing, admissions, alumni, and other university departments to understand project requirements and deliver design solutions that meet strategic objectives
• Asset Management: Organize and maintain a well-structured digital asset library
• Video Production: Plan, shoot, and edit high-quality video content for promotional campaigns, documentaries, event highlights, testimonials, educational content, and social media, including:
  • Pre-production: Scripting, storyboarding, shot lists, location scouting
  • Production: Operating professional video cameras, lighting equipment, and audio recording devices

Job Details

• Location: Ghana
• Job Type: Full-Time
• Category: Advertising/Media