Creative Specialist at Palm University College

About the Role

Palm University College is seeking a talented and versatile Creative Specialist to join our dynamic Media team. This role is crucial for enhancing the university's visual identity and storytelling across various platforms. The successful candidate will be responsible for conceptualizing, designing, and producing compelling graphic content and high-quality video productions that effectively communicate the university's mission, achievements, and unique value proposition to diverse audiences, including prospective students, alumni, faculty, staff, and the wider community.

Key Responsibilities

• Develop creative and engaging graphic designs for a wide range of marketing and communication materials
• Ensure all designs align strictly with the university's brand guidelines, maintaining consistency in visual identity across all platforms
• Apply strong understanding of layout principles, typography, color theory, and visual hierarchy to all design work
• Perform photo editing, retouching, and optimization for various uses
• Collaborate with marketing, admissions, alumni, and other university departments to understand project requirements and deliver design solutions that meet strategic objectives
• Organize and maintain a well-structured digital asset library
• Plan, shoot, and edit high-quality video content for promotional campaigns, documentaries, event highlights, testimonials, educational content, and social media, including:
  • Pre-production: Scripting, storyboarding, shot lists, and location scouting
  • Production: Operating professional video cameras, lighting equipment, and audio recording devices

Job Details

• Company: Palm University College
• Location: Ho, Ghana
• Job Type: Full-Time
• Category: Advertising/Media