Brolly Recruitin Now

About Brolly

Brolly is a dynamic and innovative startup revolutionizing auto insurance in Africa. Our mission is to keep drivers moving and power the relentless pursuit of progress by millions of people across the continent.

Position Overview

We are seeking a results-driven Digital Marketing Specialist to develop, implement, and manage digital marketing campaigns across various online channels. You will be responsible for driving brand awareness, generating qualified leads, and increasing customer engagement through strategic digital initiatives. The ideal candidate will have a passion for digital marketing, a deep understanding of online marketing techniques, and a proven track record of delivering measurable results.

Key Responsibilities

• Develop and execute digital marketing strategies to drive traffic, engagement, and conversions across multiple digital platforms, including websites, social media, email, and search engines
• Plan, implement, and optimize advertising campaigns on platforms such as Google, Instagram, Facebook, Twitter, and other digital advertising networks to achieve campaign objectives and maximize ROI
• Conduct keyword research, optimize website content, and manage on-page and off-page SEO efforts to improve search engine rankings and organic visibility
• Lead the creation of engaging content for digital channels, including blog posts, social media posts, email newsletters, and multimedia content such as videos and infographics
• Monitor, analyze, and report on key performance indicators (KPIs) and metrics to evaluate campaign effectiveness, identify opportunities for improvement, and make data-driven decisions
• Stay updated on industry trends, emerging technologies, and best practices in digital marketing, and share insights and recommendations with the team to drive innovation

Location

Accra, Ghana